Evolving the Future of StoryTelling Brand Identity

Creative Direction // Logo & Identity Concept Design

The Hyperquake team helped FoST create an identity that balances science, technology, and creativity to give them an iconic and recognizable look that can evolve as storytelling and their offerings change. By creating foundational visual and verbal principles and clear brand architecture, we helped build a brand and summit experience that consistently reflects their visionary and masterful work of connecting, transforming, and inspiring storytellers through their immersive experiences. The new brand was showcased at their 2018 Summit at Snug Harbor in New York City.